People inspired by social media to make homemade slime for fun -- and in some cases, profit -- are helping the bottom line of Newell Brands (NWL), the parent of Elmer’s Glue. That’s because the ...
On its earnings call at the end of April, Newell Brands, which owns the 70-year-old Elmer's Glue business, reported historically positive numbers for the first quarter of 2024. It was Elmer’s first ...
Save this article to read it later. Back in 2017, when the slime phenomenon was still in its infancy, we talked to then-15-year-old slimefluencer Alyssa J. (a.k.a. @craftyslimecreator) to get the ...
Angela Nelson is a Pulitzer Prize-winning digital editor and storyteller who covered a variety of general interest stories on MNN (now part of Treehugger) from 2014-2019. If your local stores have ...
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Elmer's Magical Liquid: The Secret Slime Activator
"Follow me, ItsJustNick, on Good Vibes Only for hilarious vlogs, wild challenges, and over-the-top reactions, all with my signature comedic twist. From DIY experiments to storytimes and life with my ...
Over the past year, every parent, guardian, educator—or anyone who spends time around children—has no doubt heard a lot about slime, a viscous concoction made with household ingredients. Dozens of ...
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