In July 2023, to celebrate the 50th anniversary of hip-hop, Hennessy will do something it has never done in the existence of the brand. A limited-edition Hennessy VS will be released featuring ...

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The collaboration, which involved the brand working not only with James but also with his wife Savannah, his chief of staff Randy Mims, and business partner Maverick Carter, is one that the NBA icon ...

The world’s best-selling cognac, Hennessy, and the National Basketball Association (NBA) have announced that they have a global expansion of their partnership, making Hennessy the “Official Spirit of ...