From airport looks to music videos, K-Pop stars as idol brand ambassadors are leading the charge in global Korean fashion ...

South Korea has quickly become one of the beacons of fashion, developing its own unique style and sophistication. This can ...

People told Woo Youngmi a war-torn country couldn’t produce luxury fashion. She proved them wrong. By Hahna Yoon Her garments are worn by stars like Lee Jung-Jae of “Squid Games,” Choi Woo-Shik of ...

To receive the Vogue Business newsletter, sign up here. This story is part of Next in Asia, a series exploring the impact of technological and economic transformations across Asia-Pacific and the ...

To receive the Vogue Business newsletter, sign up here. South Korea is having a moment in the limelight. That’s good and bad for homegrown fashion brands. This global hunger for Korean culture boosts ...

WORTH SAMPLING. ANGEL HASEYO. ONE WAY TO EXPERIENCE KOREAN CULTURE IS THROUGH FOOD AND LET’S EAT. SEOUL IS A CITY BURSTING WITH RESTAURANTS IN BOSTON. ALLSTON HAS BEEN HOME TO KOREAN OWNED BUSINESSES ...

The K-aesthetic strikes that perfect balance between looking effortless and looking put-together. It’s a pop culture wave that young Indians have been gravitating toward for years.