The LEGO Group has officially unveiled the first sets in its new SMART Play line, introducing a new system that adds an extra ...
The Force is strong in Las Vegas! LEGO and "Star Wars" light up the Sphere with the Death Star celebrating LEGO SMART Play.
The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...
LEGO reveals its Smart Play system, which uses a Brick, Tag, and Minifig system to bring greater interactivity to its sets.
Now, Lego is bringing the culmination of this technology and play features to a galaxy far, far away with its new Smart Play system. With its unveiling at CES 2026, I had a chance to see exactly how ...
Whispers once spread throughout the galaxy far, far away about the Emperor’s secret project. Recently rumors have swirled in our own galaxy that LEGO was also building something big. Really big. Now ...
Lego just dropped a bombshell in the Star Wars universe — and no, it’s not another X-Wing remake. This fall, the brand-new UCS Death Star set is making its long-awaited debut, and it’s one of the most ...
New high-tech bricks and minifigs are arriving this year - starting with some classic ships from Star Wars. But do we really ...
The most expensive Lego set to date, and the only one to nearly hit a four-figure price tag, will release next month, the toy company announced on Thursday, Sept. 4. The Ultimate Collector Series ...
The new brick will make play more interactive for Kentucky kids and families. Sets will release in March, and preorders start ...