Anyone who’s read my stuff with any regularity is acutely aware of my disdain for the way many observational studies are conducted and interpreted in health and nutrition research, as well as my ...

In order to make smart decisions at work, we need data. Where that data comes from and how we analyze it depends on a lot of factors — for example, what we’re trying to do with the results, how ...

A new statistical tool can help researchers get meaningful results when a randomized experiment, considered the gold standard, is not possible. A new statistical tool can help researchers get ...

The number-one job of a marketer is to invest budget wisely to drive sales. That inherently requires accurately measuring the performance of that spending. Yet most advertisers still rely on flawed ...

A randomized controlled experiment featuring more than 26,000 students across 22 4-year U.S. universities shows that the effects of a low-cost, brief online intervention focused on social belonging ...