The internet has upended how consumers engage with brands. It is transforming the economics of marketing and making obsolete many of the function’s traditional strategies and structures. For marketers ...

An inherent principle of publication is that others should be able to replicate and build upon the authors' published claims. A condition of publication in a Nature Portfolio journal is that authors ...

Abstract: As a key infrastructure for China’s “West-to-East Power Transmission” project, transmission lines (TLs) face the threat of ice accretion under complex microclimatic conditions. This study ...